Wood, Marian Burk. <br/><br/>
Essential guide to marketing planning  [[Book] /] 
Marian Burk Wood. 
 - 1st ed. 
 - Harlow :  Financial Times Prentice Hall,  2007. 
 - xvii, 268 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273713234 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>013752310  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Planning.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .W66 2007 
<br/><br/><label>Dewey Class. No.: </label>658.802 
<br/><br/><label>National Library of Medicine Call No.: </label> / WE