Shiu, Eric Marketing research [[Book] /] Shiu, Eric ...[et al ]. - 1st ed. - Boston : mc graw hill higher education, 2009. - xxvi 774 p. : col. ill. ; 26 cm. Includes index. ISBN: 9780077117061 0077117069 Subjects--Topical Terms: Marketing research. Dewey Class. No.: 658.83 National Library of Medicine Call No.: / S M