Noel, Hayden.
Basics marketing Consumer behaviour [[Book] /]
Consumer behavior.
Hayden Noel.
- Lausanne, Switzerland : La Vergne, TN : AVA Academia ; Distributed in the USA by Ingram Publisher Services, 2009.
- 175 p. : col. ill ; 23 cm.
- 01 .
- Basics marketing ; 01 .
Numbering on alternate pages.
Includes bibliographical references (p. 175).
9782940373840 2940373841
014663099
Consumer behavior.
Marketing.
658.8342
/ N C