Noel, Hayden.

Basics marketing Consumer behaviour [[Book] /] Consumer behavior. Hayden Noel. - Lausanne, Switzerland : La Vergne, TN : AVA Academia ; Distributed in the USA by Ingram Publisher Services, 2009. - 175 p. : col. ill ; 23 cm. - 01 . - Basics marketing ; 01 .

Numbering on alternate pages.

Includes bibliographical references (p. 175).

9782940373840 2940373841

014663099


Consumer behavior.
Marketing.

658.8342

/ N C