Baker,Michael J <br/><br/>
Marketing theory  A student text /  [[Book] :] 
Michael J. Baker & Michael Saren. 
 - 2nd ed. 
 - Los Angeles :  SAGE,  2010. 
 - 428 p. :  ill. ;  24 cm. 
<br/><br/> Previous ed.: 2000. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781849204651  1849204659 (alk. paper) 9781849204668 (pbk. : alk. paper) 1849204667 (pbk. : alk. paper) 
<br/><br/><label>Nat. Bib. No.: </label>GBA9C3584  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>015443410  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--History.<br/>Marketing--Philosophy.
<br/><br/><label>Dewey Class. No.: </label>658.8001 
<br/><br/><label>National Library of Medicine Call No.: </label> / B M