Armstrong, Gary

Marketing An introduction / [[Book] :] Gary Armstrong, Philip Kotler. - 10th ed. - boston : Pearson Prentice Hall, 2011. - 644 p : col. ill. ; 28 cm.

Includes bibliographical references (p. R1-R23) and indexes.

9780135094860 0135094860


Marketing.

658.8

/ A M