Cateora, Philip R. International marketing [[Book] /] Philip R. Cateora, Mary C. Gilly, John L. Graham. - 14th ed. - Boston : McGraw-Hill Irwin, 2009. - xxxi, 711 p. : ill. (chiefly col.), maps ; 29 cm. Includes bibliographical references and indexes. All age. ISBN: 9780073380988 0073380989 (alk. paper) 9780071288385 LCCN: 2008036578 Subjects--Topical Terms: Export marketing.International business enterprises. Dewey Class. No.: 658.84 National Library of Medicine Call No.: / C I