Rao, Vithala R.

Handbook of pricing research in marketing [[Book] /] edited by Vithala R. Rao. - 1st.ed. - Cheltenham, Glos, UK ; Northampton, MA : Edward Elgar, 2009. - xxi, 593 p. : ill. ; 26 cm.

Includes bibliographical references and index.

All age.

9781847202406 1847202403

2008943827

GBA869306 bnb

014622101 Uk


Pricing.

HF5416.5 / .H363 2009

658.816

/ R H