Kotler, Philip. <br/><br/>
A framework for marketing management  [[Book] /] 
Philip Kotler, Kevin Lane Keller. 
 - 3rd ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  c2007. 
 - xxii, 360 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0131452584 9780131452589 
<br/><br/><label>LCCN: </label>2005056450 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8 
<br/><br/><label>National Library of Medicine Call No.: </label> / K F