McDaniel, Carl. Marketing Research / Carl McDaniel, Roger Gates. - 10 th ed. - united states of america : willey, 2015. - 552 P. : ill. ; 28 cm. سيد التونسي / كلية الاقتصاد والادارة 2016 Subjects--Topical Terms: Marketing.Marketing research. Dewey Class. No.: 658.83 / M M