Crawford, C. Merle 1924-
New Products Management /
Merle Crawford, Anthony Di Benedetto.
- 11 th ed.
- New York, NY : McGraw-Hill Education, 2015.
- xx, 588 p. : ill. ; 24 cm.
سيد التونسي / كتب كلية الاقتصاد والادارة.
Includes bibliographical references and index.
9780078029042 (alk. paper)
2013042977
New products--Management.
HF5415.153 / .C72 2015
658.575 / C N