Goller, ina
Creativity for innovation management /
Ina Goller, John Bessant
- 1st. ed.
- New york : Routledge, 2017 .
- x, 332 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Creativity -- Exploring problems -- Creating and sharing visions -- Practising psychological safety -- Supporting ideas -- Pushing the frontiers -- Creating the context -- User innovation -- High involvement innovation -- Design thinking -- Creativity under extreme constraints -- Agile innovation & lean start-up -- The future of creativity.
9781138641303 9781138641327
Management--Technological innovations.
658.4063 / G C