Goller, ina

Creativity for innovation management / Ina Goller, John Bessant - 1st. ed. - New york : Routledge, 2017 . - x, 332 p. : ill. ; 24 cm.

Includes bibliographical references and index.

Creativity -- Exploring problems -- Creating and sharing visions -- Practising psychological safety -- Supporting ideas -- Pushing the frontiers -- Creating the context -- User innovation -- High involvement innovation -- Design thinking -- Creativity under extreme constraints -- Agile innovation & lean start-up -- The future of creativity.

9781138641303 9781138641327


Management--Technological innovations.

658.4063 / G C