Alpha dogs [[Book] :]the Americans who turned political spin into a global business / James Harding.
Von: Harding, James.
Mitwirkende(r): Harding, James.
Materialtyp:
Medientyp | Aktueller Standort | Signatur | Exemplarnr. | Status | Fälligkeitsdatum |
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6october 1105 | 324.7092273 H A (Regal durchstöbern) | 1 | Verfügbar |
Includes bibliographical references (p. 233-234) and index.
This is the story of two men who served as backroom strategists on every presidential contest from Richard Nixon to George W. Bush. David Sawyer was a New England aristocrat with dreams of becoming a filmmaker; Scott Miller, the son of an Ohio shoe salesman, had a knack for copywriting. Unlikely partners, they became a political powerhouse, directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple. The men of Sawyer-Miller were a small but extraordinary group who invented an American style of political campaigning and exported it around the world. Theirs is a story full of office intrigue, fierce rivalries, and disastrous miscalculations. And it is the tale of how world politics became American, and how American business became political.--From publisher description.
All age.
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