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050 0 0 _aPN4731
_b.M3945 1993
060 _a070.43
082 0 0 _a070.43
_220
084 _a070.43
_bM.M
100 1 _aMayer, Martin,
_d1928-
245 1 0 _aMaking news
_h[[Book] /]
_cMartin Mayer.
250 _aRev. and updated [ed.].
260 _aBoston, Mass. :
_bHarvard Business School Press,
_c1993.
300 _a345 p. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 319-329) and index.
521 _aAll Ages.
650 0 _aJournalism.
906 _a7
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991 _bc-GenColl
_hPN4731
_i.M3945 1993
_tCopy 1
_wBOOKS
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942 _cBK
942 _cBK
999 _c13776
_d13776