000 | 01378nam a2200301Ia 4500 | ||
---|---|---|---|
005 | 20150623165224.0 | ||
008 | 011024s2001 enka b 000 0 eng d | ||
020 | _a1861527551 | ||
040 |
_aCaBVAS _beng _cCaBVAS |
||
050 | 0 | 0 |
_aHD30.28 _bT465 2001 |
060 | _bJU | ||
082 | _a355.02 | ||
084 |
_a355.02 _bJU |
||
100 | 1 | _aThompson, John L. | |
245 | 1 | 0 |
_aUnderstanding corporate strategy _h[Book /] _cJohn L. Thompson. |
260 |
_aLondon : _bThompson Learning, _c2001. |
||
300 |
_axix, 610 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographies and index. | ||
505 | 0 | _a1. Introducing Strategy and Strategic Management -- 2. The Organizational Mission and Objectives -- 3. Measuring Success -- 4. Culture and Values -- 5. Environmental Analysis, Synergy and Strategic Positioning -- 6. The Dynamics of Competition -- 7. Strategic Resources -- 8. An Introduction to Strategy Creation and Strategic Change -- 9. Strategic Planning -- 10. Emergent Strategy and Intrapreneurship: The Contribution of People and Information -- 11. Strategic Alternatives and Market Entry Strategies -- 12. Strategy Evaluation -- 13. Strategy Implementation. | |
521 | _aAll Ages. | ||
650 | 0 | _aBusiness planning. | |
650 | 0 | _aStrategic planning. | |
900 | 1 |
_aThompson, J. L. _q(John L.) |
|
990 | 1 | 0 |
_a90001aq _b10001a |
001 | 0000023452 | ||
003 | 0000 | ||
942 | _cBK | ||
999 |
_c13951 _d13951 |