| 000 | 00880nam a22002893@ 4500 | ||
|---|---|---|---|
| 005 | 20150706003851.0 | ||
| 008 | 850619|1982 uk ||||| |||||||||||eng|d | ||
| 020 | _a0333324005 | ||
| 040 |
_aCaOWA _beng _cCaOONLB |
||
| 082 | _a659 | ||
| 084 |
_a659 _bJ.I |
||
| 100 | 1 | _aJefkins, Frank William. | |
| 245 | 1 | 0 |
_aIntroduction to marketing, advertising and public relations _h[Book /] _cFrank Jefkins. |
| 260 |
_aLondon [England] : _bM[acmillan], _cc1982. |
||
| 300 |
_aviii, 290 p. : _bill., org. charts ; _c22 cm. |
||
| 440 | 0 | _aMacmillan international college editions | |
| 490 | 0 | _aMacmillan international college editions | |
| 504 | _a"Further reading": p. 283-284. | ||
| 521 | _aAll Ages. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aAdvertising. | |
| 650 | 0 | _aPublic relations. | |
| 700 | 1 | _aJefkins, Frank William. | |
| 001 | 0000023297 | ||
| 003 | 0000 | ||
| 942 | _cBK | ||
| 999 |
_c47038 _d47038 |
||