000 00823pam a2200313 a 4500
005 20150706003852.0
008 880803s1989 nyu 00110 eng
020 _a0070527334
040 _aDLC
_beng
_cDLC
_dCaOONL
060 _bRB
080 _a658.8
082 0 _a658.8
082 1 _a658.8
082 0 _a658.8
_219
084 _a658.8
_bRB
100 1 _aRies,AL.
245 1 0 _aBottom-Up Marketing
_h[Book /]
_cby Al Ries and Jack Trout.
260 0 _aNew York :
_bMcGraw-Hill,
_c1989.
300 _axiv, 226 p. ; :
_bill ;
_c21 cm.
500 _aIncludes index.
504 _aIncludes bibliographical references (p. 246-275) and index.
521 _aAll Ages.
600 1 0 _aMarketing.
_zRies, Al.
650 0 _aAdvertising.
700 1 0 _aTrout, Jack.
001 0000023759
003 0000
942 _cBK
999 _c47150
_d47150