000 00782pam a2200289 a 4500
005 20150706003852.0
008 970512s1998 nyua b 001 0 eng
010 _a97021710
020 _a0471170690
040 _aDLC
_cDLC
_dUKM
_dNFS
049 _aNFSS
082 _a658.83
084 _a658.83
_bA.M
100 1 _aAaker, David A.
245 1 0 _aMarketing research
_h[[Book] /]
_cDavid A. Aaker, V. Kumar, George S. Day.
250 _a6th ed.
260 _aNew York :
_bWiley,
_c1998.
300 _axvi, 776 p. :
_bill. (some col.) ;
_c26 cm.
504 _aIncludes bibliographical references and index.
521 _aAll Ages.
650 0 _aMarketing research.
700 1 _aKumar, V.
700 1 _aDay, George S.
001 0000023780
003 0000
942 _cBK
999 _c47156
_d47156