000 00946cam a2200289 a 4500
005 20150706003858.0
008 000607s2000 nyua b 001 0 eng
020 _a0471353922
040 _aDLC
_beng
_cDLC
_dDLC
050 0 0 _aHF5415.13
_b.D314 2000
082 0 0 _a658.8
_221
084 _a658.8
_bDB
100 1 _aDalrymple, Douglas J.
245 1 0 _aBasic Marketing Management
_h[Book /]
_cDouglas J. Dalrymple, Leonard J. Parsons.
250 _a2nd ed.
260 _aNew York :
_bWiley,
_c2000.
300 _axiii, 341 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
521 _aAll Ages.
650 0 _aMarketing
_xManagement.
700 1 _aParsons, Leonard J.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/wiley031/00268043.html
856 4 _3Table of Contents
_uhttp://www.loc.gov/catdir/toc/onix02/00268043.html
001 0000029868
003 0000
942 _cBK
999 _c47664
_d47664