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| 100 | 1 | _aGuiltinan,Joseph p. | |
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_aMarketing management _h[Book :] _bstrategies and programs / _cJoseph P. Guiltinan , Gorden W. Paul. |
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_aNew york : _bMcGraw - Hill inc., _c1994. |
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_a480 P ; : _bill ; _c23cm,. |
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_amarketing _zguiltinan,joseph p. |
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