000 | 01091cam a22003134a 4500 | ||
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005 | 20150706003908.0 | ||
008 | 040823s2006 mauad bi 001 0 eng | ||
020 | _a0072865784 | ||
040 |
_aDLC _beng _cDLC _dDLC |
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042 | _apcc | ||
060 | _bDB | ||
082 | 0 | 0 |
_a658.8 _222 |
084 |
_a658.8 _bDB |
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100 | 1 | _aDwyer, Robert F. | |
245 | 1 | 0 |
_aBusiness marketing _h[Book :] _bconnecting strategy, relationships, and learning / _cF. Robert Dwyer, John F. Tanner, Jr. |
250 | _a3rd ed. | ||
260 |
_aBoston, Mass. : _bMcGraw-Hill, _c2006. |
||
300 |
_axxix, 683 p. : _bill., charts ; _c26 cm. |
||
440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
504 | _aIncludes bibliographical references (p. 652-660) and index. | ||
521 | _aAll Ages. | ||
600 | 1 | 0 |
_aMarketing. _xDwyer, F. Robert. |
700 | 1 | _aTanner, John F. | |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0618/2004058191-d.html |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0618/2004058191-t.html |
001 | 0000035796 | ||
003 | 0000 | ||
942 | _cBK | ||
999 |
_c48436 _d48436 |