000 00968cam a22003254a 4500
005 20150706003908.0
008 991214s2000 enka b 001 0 eng
010 _a 99087270
020 _a0415208114
020 _a0415208106 (hbk.)
040 _aDLC
_beng
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF5415.135
_b.P76 2000
060 _a658.802
_bPS
082 0 0 _a658.802
_221
084 _a658.802
_bPS
100 1 _aProctor, Tony.
245 1 0 _aStrategic marketing
_h[Book :]
_ban introduction /
_cTony Proctor.
260 _aLondon ;
_aNew York :
_bRoutledge,
_c2000.
300 _axvii, 318 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. [303]-312) and index.
521 _aAll Ages.
600 1 0 _aMarketing.
650 0 _aMarketing
_xManagement.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0650/99087270-d.html
001 0000035933
003 0000
942 _cBK
942 _cBK
999 _c48460
_d48460