000 01193cam a2200349 a 4500
005 20150706003908.0
008 020313s2003 nyua b 001 0 eng
010 _a 2002023528
020 _a0072471484
020 _a0071195637 (International : alk. paper)
040 _aDLC
_beng
_cDLC
_dDLC
050 0 0 _aHF1416
_b.J63 2003
060 _bJ G
082 0 0 _a658.848
_221
084 _a658.848
_bJ G
100 1 _aJohansson, Johny K.
245 1 0 _aGlobal marketing
_h[Book :]
_bforeign entry, local marketing & global management /
_cJohny K. Johansson.
250 _a3rd ed.
260 _aNew York, N.Y. :
_bMcGraw-Hill/Irwin,
_c2003.
300 _axviii, 654 p. :
_bill. ;
_c28 cm.
440 0 _aMcGraw-Hill/Irwin series in marketing
504 _aIncludes bibliographical references and indexes.
521 _aAll Ages.
600 1 0 _aExport marketing.
_zJohansson, Johny K.
650 0 _aExport marketing
_xManagement.
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/mh023/2002023528.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/mh024/2002023528.html
001 0000036009
003 0000
942 _cBK
942 _cBK
999 _c48470
_d48470