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005 | 20150706003908.0 | ||
008 | 980708s1999 txua b 001 0 eng | ||
010 | _a 98070999 | ||
020 | _a0030248019 | ||
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_aDLC _beng _cDLC _dDLC |
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050 | 0 | 0 |
_aHF5415.13 _b.M3586 1999 |
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_a658.84 _bFM |
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_a658.84 _221 |
084 |
_a658.84 _bFM |
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100 | 1 | _a Ferrell, o.c. | |
245 | 1 | 0 |
_aMarketing strategy _h[Book /] _cO.C. Ferrell .,michael D .hartine , ... |
260 |
_aFort Worth, TX : _bDryden Press, _cc1999. |
||
300 |
_axx, 407 p.: : _bill. ; _c26 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
521 | _aAll Ages. | ||
650 | 0 |
_aMarketing _xManagement. |
|
650 | 0 |
_aMarketing _xManagement _vCase studies. |
|
700 | 1 | _aFerrell, O.C. | |
001 | 0000036027 | ||
003 | 0000 | ||
942 | _cBK | ||
999 |
_c48473 _d48473 |