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| 008 | 950807s1996 njua b 001 0 eng | ||
| 010 | _a 95036703 | ||
| 020 | _a0131257331 | ||
| 035 | _9(DLC) 95036703 | ||
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_aHF5415.2 _b.M29 1996 |
| 060 | _bMM | ||
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_a658.83 _220 |
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_a658.83 _bMM |
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| 100 | 1 | _aMalhotra, Naresh K. | |
| 245 | 1 | 0 |
_aMarketing research _h[[Book] :] _ban applied orientation / _cNaresh K. Malhotra. |
| 250 | _a2nd ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _c1996. |
||
| 300 |
_axxxiii, 890 p. : _bill. ; _c26 cm.+. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 521 | _aAll Ages. | ||
| 600 | 1 | 0 |
_aMarketing research. _zMalhotra, Naresh K. |
| 650 | 0 |
_aMarketing research _xMethodology. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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| 920 | _a**LC HAS REQ'D \ OF SHELF COPIES** | ||
| 955 | _apc01 to SA00 08-07-95; se15 08-07-95; se55 08-08-95; se50 08-09-95; CIP ver. se03/45 05-01-96 | ||
| 991 |
_bc-GenColl _hHF5415.2 _i.M29 1996 _tCopy 1 _wBOOKS |
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| 942 | _cBK | ||
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_c48496 _d48496 |
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