000 00775cam a22002777a 4500
005 20150706003909.0
008 941121s1997 maua b 001 0 eng d
020 _a0395790050
040 _aCaOTR
_beng
_cCaOTR
050 4 _aHF5415
_b.M375 1997
060 _bDM
082 _a658.5
084 _a658.5
_bDM
100 1 _aDibb , Sally.
245 1 0 _aMarketing
_h[Book :]
_bconcepts and strategies /
_cSally Dibb ... [et al.].
250 _a3rd European ed.
260 _aBoston ;
_aLondon :
_bHoughton Mifflin,
_c1997.
300 _axxi, 842 p. :
_bill. (some col.) ;
_c26 cm.
504 _aIncludes bibliographical references and index.
521 _aAll Ages.
650 0 _aMarketing.
700 1 _aDibb, Sally.
001 0000036714
003 0000
942 _cBK
999 _c48554
_d48554