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005 | 20150706003910.0 | ||
008 | 000217s1999 enka b 001 0 eng | ||
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020 | _a0750641142 | ||
040 |
_aDLC _beng _cDLC _dDLC |
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050 | 0 | 0 |
_aHF5415 _b.M297455 1999 |
060 | _bBM | ||
082 | 0 | 0 |
_a658.8 _221 |
084 |
_a658.8 _bBM |
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100 | 1 | _a Baker.Michael J. | |
245 | 1 | 4 |
_aThe Marketing book _h[Book /] _cedited by Michael J. Baker. |
250 | _a4th ed. | ||
260 |
_aOxford ; _aBoston : _bButterworth-Heinemann, _c1999. |
||
300 |
_axxxiv, 718 p. : _bill. ; _c25 cm. |
||
490 | 1 | _aThe marketing series | |
500 | _a"Published in association with the Chartered Institute of Marketing.". | ||
504 | _aIncludes bibliographical references and index. | ||
521 | _aAll Ages. | ||
650 | 0 | _aMarketing. | |
700 | 1 | _aBaker, Michael John. | |
710 | 2 | _aChartered Institute of Marketing. | |
830 | 0 | _aMarketing series (London, England) | |
001 | 0000036787 | ||
003 | 0000 | ||
942 | _cBK | ||
999 |
_c48567 _d48567 |