000 01266cam a22003734a 4500
005 20150706003923.0
008 060502s2007 njua b 001 0 eng
010 _a 2006046457
015 _aGBA664487
_2bnb
016 7 _a013517036
_2Uk
020 _a0470050764 (cloth)
020 _a9780470050767
040 _aDLC
_beng
_cDLC
_dBAKER
_dUKM
_dC\P
_dYDXCP
_dDLC
042 _apcc
050 0 0 _aHF5415.2
_b.A14 2007
060 _bAM
082 0 0 _a658.83
_222
084 _a658.83
_bAM
100 1 _aAaker, David A.
245 1 0 _aMarketing research
_h[[Book] /]
_cDavid A. Aaker, V. Kumar, George S. Day.
250 _a9th ed.
260 _aHoboken, NJ :
_bWiley,
_cc2007.
300 _axvii, 774 p. :
_bill. ;
_c27 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
700 1 _aDay, George S.
700 1 _aKumar, V.,
_d1957-
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0814/2006046457-b.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0814/2006046457-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0814/2006046457-t.html
001 0000060027
003 0000
942 _cBK
999 _c49619
_d49619