000 | 01266cam a22003734a 4500 | ||
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005 | 20150706003923.0 | ||
008 | 060502s2007 njua b 001 0 eng | ||
010 | _a 2006046457 | ||
015 |
_aGBA664487 _2bnb |
||
016 | 7 |
_a013517036 _2Uk |
|
020 | _a0470050764 (cloth) | ||
020 | _a9780470050767 | ||
040 |
_aDLC _beng _cDLC _dBAKER _dUKM _dC\P _dYDXCP _dDLC |
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042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.2 _b.A14 2007 |
060 | _bAM | ||
082 | 0 | 0 |
_a658.83 _222 |
084 |
_a658.83 _bAM |
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100 | 1 | _aAaker, David A. | |
245 | 1 | 0 |
_aMarketing research _h[[Book] /] _cDavid A. Aaker, V. Kumar, George S. Day. |
250 | _a9th ed. | ||
260 |
_aHoboken, NJ : _bWiley, _cc2007. |
||
300 |
_axvii, 774 p. : _bill. ; _c27 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing research. | |
700 | 1 | _aDay, George S. | |
700 | 1 |
_aKumar, V., _d1957- |
|
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0814/2006046457-b.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0814/2006046457-d.html |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0814/2006046457-t.html |
001 | 0000060027 | ||
003 | 0000 | ||
942 | _cBK | ||
999 |
_c49619 _d49619 |