000 01423cam a2200397 a 4500
005 20150706003923.0
008 070108s2008 njua b 001 0 eng
010 _a 2007000562
020 _a9780132390026 (alk. paper)
020 _a0132390027 (alk. paper)
020 _a9780137128273
020 _a0137128274
035 _a(OCoLC)ocm77575083
035 _a(OCoLC)77575083
040 _aDLC
_cDLC
_dYDX
_dBAKER
_dBTCTA
_dYDXCP
_dNLGGC
_dDLC
050 0 0 _aHF5415
_b.K636 2008
060 _bKP
082 0 0 _a658.8
_222
084 _a658.8
_bKP
100 1 _aKotler, Philip.
245 1 0 _aPrinciples of marketing
_h[[Book] /]
_cPhilip Kotler, Gary Armstrong.
250 _a12th ed.
260 _aUpper Saddle River, N.J. :
_bPearson/Prentice Hall,
_cc2008.
300 _axxxii, 599, [99] p. :
_bill. (chiefly col.) ;
_c29 cm.
504 _aIncludes bibliographical references (p. R-1 - R-30) and indexes.
650 0 _aMarketing.
700 1 _aArmstrong, Gary
_q(Gary M.)
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip078/2007000562.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
925 0 _aacquire
_b1 shelf copy
_xpolicy default
955 _ase38 2007-01-08
_ise38 2007-01-08
_ese38 2007-01-08 to Dewey
_aaa19 2007-01-08
_aps13 2007-08-30 1 copy rec'd., to CIP ver.
_fpv01 2007-09-18 Z-CipVer
001 0000060031
003 0000
942 _cBK
942 _cBK
999 _c49622
_d49622