| 000 | 02368cam a2200433 a 4500 | ||
|---|---|---|---|
| 005 | 20150706003924.0 | ||
| 008 | 060808s2007 cauab b 001 0 eng | ||
| 010 | _a 2006025768 | ||
| 020 | _a1412914140 (cloth) | ||
| 020 | _a9781412914147 (cloth) | ||
| 020 | _a1412914159 (pbk.) | ||
| 020 | _a9781412914154 (pbk.) | ||
| 035 | _a(OCoLC)ocm70883095 | ||
| 035 | _a(OCoLC)70883095 | ||
| 040 |
_aDLC _cDLC _dBAKER _dC\P _dYDXCP _dBTCTA _dDLC |
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| 050 | 0 | 0 |
_aHM1221 _b.C87 2007 |
| 082 | 0 | 0 |
_a659.2 _222 |
| 084 | _a659.2 | ||
| 100 | 1 |
_aCurtin, Patricia A. _q(Patricia Ann), _d1955- |
|
| 245 | 1 | 0 |
_aInternational public relations _h[[Book] :] _bnegotiating culture, identity, and power / _cPatricia A. Curtin, T. Kenn Gaither. |
| 260 |
_aThousand Oaks : _bSAGE Publications, _cc2007. |
||
| 300 |
_axiii, 304 p. : _bill., map ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references (p. 265-281) and index. | ||
| 505 | 0 | _aThe challenges of international public relations -- Opening global gateways -- Global public relations and the circuit of culture -- The regulatory environments of global public relations practice -- The face and shape of global public relations campaigns materials -- Practicing public relations in a global environment -- Consumption : rethinking publics and practice -- Contested identities, shifting publics in a globalized world -- Capturing the synergy of the circuit : the cultural-economic model -- Circuiting the globe : a practice matrix -- Ethical considerations in global practice -- The future of international public relations practice. | |
| 650 | 0 | _aPublic relations. | |
| 650 | 0 |
_aPublic relations _vCross-cultural studies. |
|
| 650 | 0 | _aIntercultural communication. | |
| 650 | 0 | _aCulture and globalization. | |
| 700 | 1 | _aGaither, Thomas Kenneth. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0618/2006025768.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0728/2006025768-d.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 925 | 0 |
_aacquire _b2 shelf copies _xpolicy default |
|
| 955 |
_asf09 2006-08-08 _isf09 2006-08-08 _esf15 2006-08-09 to Dewey _aaa28 2006-08-10 _aps12 2007-05-01 1 copy rec'd., to CIP ver. _fsb09 2007-05-07 Z-CipVer _gsb09 2007-05-07 to BCCD |
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| 001 | 0000060178 | ||
| 003 | 0000 | ||
| 942 | _cBK | ||
| 942 | _cBK | ||
| 999 |
_c49667 _d49667 |
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