| 000 | 01133cam a22003374a 4500 | ||
|---|---|---|---|
| 005 | 20150706003924.0 | ||
| 008 | 061115s2008 ohua b 001 0 eng | ||
| 020 | _a032454426x | ||
| 020 | _a9780324544268 | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 060 |
_a658.802 _bFM |
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| 082 | _a658.802 | ||
| 084 |
_a658.802 _bFM |
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| 100 | 1 | _aFerrell, O. C. | |
| 245 | 1 | 0 |
_aMarketing strategy _h[[Book] /] _cO.C. Ferrell, Michael D. Hartline. |
| 250 | _a4e [ed.]. | ||
| 260 |
_aMason, OH : _bThomson South-Western, _cc2008. |
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| 300 |
_axxii, 717 p. : _bill. ; _c26 cm. |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _xManagement _vCase studies. |
|
| 700 | 1 | _aHartline, Michael D. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/fy0709/2006938699.html |
| 906 |
_a7 _bcbc _corignew _d2 _eepcn _f20 _gy-gencatlg |
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| 925 | 0 |
_aacquire _b2 shelf copies _xpolicy default |
|
| 955 |
_apc12 2006-11-15 _ise30 2007-04-05 _ese30 2007-04-05 to BCCD _ald11 2007-04-18 copy 2 added |
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| 001 | 0000060179 | ||
| 003 | 0000 | ||
| 942 | _cBK | ||
| 942 | _cBK | ||
| 999 |
_c49668 _d49668 |
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