000 01484cam a22003134a 4500
005 20150706003932.0
008 041014s2006 njua b 001 0 eng
010 _a 2004024424
020 _a013048525X
040 _aDLC
_beng
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD30.28
_b.G64 2006
060 _bG E
082 0 0 _a658.4012
_222
084 _a658.4012
_bG E
100 1 _aGoetsch, David L.
245 1 0 _aEffective strategic planning for competitive advantage
_h[[Book] :]
_bten steps for technical professions /
_cDavid L. Goetsch.
260 _aUpper Saddle River, N.J. :
_bPearson Prentice Hall,
_c2006.
300 _axii, 205 p. :
_bill. ;
_c24 cm.
440 0 _aNetEffect series.
_pTechnology skills
504 _aIncludes bibliographical references and index.
505 0 _aUnderstand the concepts of competition and competitive advantage -- Understand the concept of value as it relates to competitive advantage -- Know the rationale for strategic planning -- Understand the strategic planning process -- Collect, organize, and analyze data -- Make informed predictions -- Adopt a strategic emphasis and competitive strategy -- Write the strategic plan -- Execute the strategic plan -- Understand how a strategic plan comes together from start to finish.
650 0 _aStrategic planning.
650 0 _aCompetition.
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/ecip052/2004024424.html
001 0000070643
003 0000
942 _cBK
999 _c50289
_d50289