000 01031pam a22003254a 4500
005 20150706003932.0
008 040324s2005 njua b 001 0 eng
010 _a 2004007035
020 _a0131230239
040 _aDLC
_beng
_cDLC
_dDLC
042 _apcc
050 0 0 _aHC79.H53
_bM64 2005
060 _bM M
082 0 0 _a620.00688
_222
084 _a620.00688
_bM M
100 1 _aMohr, Jakki J.
245 1 0 _aMarketing of high-technology products and innovations
_h[[Book] /]
_cJakki Mohr, Sanjit Sengupta, Stanley Slater.
250 _a2nd ed.
260 _aUpper Saddle River, N.J .: :
_bPearson/Prentice Hall,
_c2005.
300 _axx, 450 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
521 _aAll age.
650 0 _aHigh technology industries
_xMarketing.
700 1 _aSlater, Stanley F.
700 1 _aSengupta, Sanjit.
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/ecip0416/2004007035.html
001 0000070735
003 0000
942 _cBK
999 _c50317
_d50317