000 | 01026cam a2200325 a 4500 | ||
---|---|---|---|
005 | 20150706003932.0 | ||
008 | 071010s2008 enkab b 001 0 eng | ||
016 | 7 | _a 014101117 | |
020 | _a9781844807635 | ||
040 |
_aCaOTR _beng _cUKM _dBWKUK |
||
050 | 4 |
_aHF1416 _b.D66 2008 |
|
060 |
_a658.848 _bD I |
||
082 | _a658.848 | ||
084 |
_a658.848 _bD I |
||
100 | 1 | _aDoole, Isobel. | |
245 | 1 | 0 |
_aInternational marketing strategy _h[[Book] :] _banalysis, development and implementation / _cIsobel Doole ,Robin Lowe. |
250 |
_a5th ed / _bIsobel Doole, Robin Lowe. |
||
260 |
_aLondon : _bCengage Learning, _c2008. |
||
300 |
_axxiv, 462 p. : _bcol. ill., maps ; _c28 cm. |
||
500 | _aIncludes tables. | ||
500 | _aPrevious ed.: 2004. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aExport marketing _xManagement. |
|
650 | 0 |
_aExport marketing _xManagement _vCase studies. |
|
700 | 1 |
_aLowe, Robin, _d1945- |
|
001 | 0000070738 | ||
003 | 0000 | ||
942 | _cBK | ||
942 | _cBK | ||
999 |
_c50318 _d50318 |