000 01692cam a22003858a 4500
005 20150706003934.0
008 090622s2009 nyu b 001 0 eng
010 _a 2009025347
020 _a9780415544689
020 _a9780415544665 (pbk. : alk. paper)
020 _a9780203865958 (ebook)
020 _a0415544688 (hardback : alk. paper)
020 _a0415544661 (pbk. : alk. paper)
020 _a0203865952 (ebook)
040 _aDLC
_cDLC
060 _b T A
082 0 0 _a659.1023
_222
084 _a659.1023
_b T A
100 1 _aTibbs, Andy,
245 1 0 _aAdvertising
_h[[Book] :]
_bits business, culture and careers /
_cAndy Tibbs.
250 _a1st ed.
260 _aNew York :
_bRoutledge,
_c2009.
263 _a0912
300 _a217 p :
_bill ;
_c24 cm .
504 _aIncludes bibliographical references and index.
505 0 _aDoes advertising need another graduate? -- Resisting the usual -- Making the disinterested interested -- The future is bright, the future is digital -- Is creativity in your DNA? -- Time to get real-getting a job with an advertising agency -- Celebrities behaving badly : opportunities beyond the advertising agency -- Biog sticks and chocolate : life as a client -- The way ahead.
650 0 _aAdvertising
_xVocational guidance.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
925 0 _aacquire
_b2 shelf copies
_xpolicy default
955 _bxj10 2009-06-22
_ixj10 2009-06-22 telework to SL
_exj10 2009-06-22 telework to Dewey
_wrd05 2009-06-26
963 _aAileen Storry; phone: +44-2070176244; email: aileen.storry@tandf.co.uk; bc: aileen.storry@tandf.co.uk
001 0000072152
003 0000
942 _cBK
999 _c50439
_d50439