000 00739nam a2200265 a 4500
005 20150706003938.0
008 060103s2010 enka b 001 0 eng d
020 _a9780077127138
040 _aCaAEU
_beng
050 4 _aHF5415.13
_b.H65 2006
060 _bH M
082 0 4 _a658.802
_221
082 0 _a658.802
_221
084 _a658.802
_bH M
100 1 _aHollensen, Svend.
245 1 0 _aMarketing planning
_h[[Book] :]
_bA global perspective /
_cSvend Hollensen.
250 _a2nd ed.
260 _aLondon :
_bMcGraw-Hill Education,
_c2010.
300 _a430 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xPlanning.
001 0000078598
003 0000
942 _cBK
999 _c50742
_d50742