000 00862cam a2200289 a 4500
005 20150706003939.0
008 111109s2011 sz a b 001 0 eng d
020 _a9782940411504
040 _aCaOTU
_beng
060 _bMI
082 0 4 _a659.1
_223
084 _a659.1
_bMI
100 1 _aMahon, Nik.
245 1 0 _aIdeation
_h[[Book] /]
_cNik Mahon.
260 _aLausanne :
_bAva Publishing SA
_aLa Vergne, TN :
_bDistributed in the USA & Canada by Ingram Publisher Services,
_cc2011.
300 _a183 p. :
_bill. (chiefly col.) ;
_c23 cm.
440 0 _aBasics advertising ;
_v03
490 1 _aBasics advertising ;
_v3
504 _aIncludes bibliographical references and index.
521 _aAll age.
650 0 _aAdvertising campaigns.
650 0 _aAdvertising.
650 0 _aCreative ability.
001 0000080274
003 0000
942 _cBK
999 _c50779
_d50779