| 000 | 00778cam a2200277 a 4500 | ||
|---|---|---|---|
| 005 | 20150706003941.0 | ||
| 008 | 101216s2012 maua b 001 0 eng | ||
| 010 | _a 2010052017 | ||
| 020 | _a9780132167123 | ||
| 020 | _a0132167123 | ||
| 040 |
_aDLC _beng _cDLC _dDLC |
||
| 060 | _bK P | ||
| 082 | 0 | 0 |
_a658.8 _222 |
| 084 |
_a658.8 _bK P |
||
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aPrinciples of marketing _h[[Book] /] _cPhilip Kotler, Gary Armstrong. |
| 250 | _a14th ed. | ||
| 260 |
_aBoston : _bPearson Prentice Hall, _c2012. |
||
| 300 |
_axxiv, 613, [97] p. : _bcol. ill. ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 001 | 0000085367 | ||
| 003 | 0000 | ||
| 942 | _cBK | ||
| 999 |
_c50979 _d50979 |
||