000			02100cam a2200349 a 4500
005			20150706003942.0
008			130326s2010 enka b 001 0 eng
010			_a 2009021660
015			_aGBA974261 _2bnb
016	7		_a015336856 _2Uk
020			_a0470744790 (pbk.)
020			_a9780470744796 (pbk.)
040			_aDLC _beng _cDLC _dCDX _dYDXCP _dBTCTA _dUKM _dC\P _dBWX _dDEBBG _dUWO _dDLC
060			_a650.072 _bS R
082	0	0	_a650.072 _222
084			_a650.072 _bS R _2stub
084			_aQB 100 _2rvk
084			_aWIR 505f _2stub
100	1		_aSekaran, Uma.
245	1	0	_aResearch methods for business _h[[Book] :] _ba skill-building approach / _cUma Sekaran and Roger Bougie.
250			_a5th ed.
260			_aChichester : _bWiley, _c2010.
300			_axx, 468 p. : _bill. ; _c24 cm.
500			_aIncludes bibiographical refernces and index
504			_aIncludes bibliographical references and index.
520	1		_a"Research Methods for Business: A Skill Building Approach is a concise and straightforward introduction for students to the world of business research. The skill building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran's popular and accessible style of writing, Roger Bougie draws upon his extensive experience of the field to present an up-to-date guide on business research for the aspiring future manager." "The fifth edition has a new chapter on qualitative data analysis, featuring a case study of the research process. The chapters on scientific investigation, the broad problem area and defining the problem statement, measurement of variables, experimental designs, sampling, and quantitative data analysis have all been substantially revised. Additional real-life cases have been included and examples are taken from Europe, Asia and the US to give students a comprehensive view of modern business research methods."--BOOK JACKET.
650		0	_aBusiness _xResearch _xMethodology.
700			_aBougie, Roger.
001			0000087188
003			0000
942			_cBK
999			_c51033 _d51033