000 | 00795nam a22002417a 4500 | ||
---|---|---|---|
999 |
_c58936 _d58936 |
||
008 | 180314s2008 njua|||| |||| 00| 0 eng d | ||
020 | _a9780135126479 | ||
020 | _a0135126479 | ||
040 | _cSOUL | ||
041 | _aeng | ||
082 | 0 | 4 |
_a659.1 _222 _bL K |
100 | 1 |
_93032 _aLane, W. Ronald, |
|
245 | 1 | 0 |
_aKleppner's advertising procedure / _cW. Ronald Lane, Karen Whitehill King, J. Thomas Russell. |
250 | _a17th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _c2008. |
||
265 | _athe AUC press bookstores | ||
300 |
_axx, 829 p. : _bill. ; _c28 cm. |
||
504 | _aIncludes bibliographical references and index | ||
650 | 1 | 4 |
_aAdvertising _92834 |
700 | 1 |
_93034 _aKing, Karen Whitehill |
|
700 | 1 |
_93035 _aRussell, J.Thomas _d1941- |
|
942 |
_2ddc _cBK _iFOMM _6FOMM |