000 | 01431nam a22002657a 4500 | ||
---|---|---|---|
999 |
_c59838 _d59838 |
||
008 | 061002s2008 mauab b 001 0 eng | ||
020 | _a9780071259446 | ||
082 | 0 | 0 |
_a658.8/1 _222 _bSM |
100 | 1 |
_aSpiro, Rosann L. _95752 |
|
245 | 1 | 0 |
_aManagement of a sales force / _cRosann L. Spiro, Gregory A. Rich, William J. Stanton. |
250 | _a12th ed. | ||
260 |
_aBoston : _bMcGraw-Hill/Irwin, _c2008. |
||
300 |
_axxiii, 584 p. : _bill., maps ; _c26 cm. |
||
500 | _a"The purpose of this book is to prepare future salespersons and sales force managers. The 12th edition reflects the changing social and technological changes that will affect sales force managers during the 2000s. Emphasis is placed on how the Internet is affecting personal selling and sales management practices"--Provided by publisher. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 1 | 0 |
_aSales management. _95753 |
650 | 1 | 0 |
_aTeams in the workplace. _95754 |
650 | 1 | 0 |
_aRelationship marketing. _95755 |
700 | 1 |
_aStanton, William J. _95756 |
|
700 | 1 |
_aRich, Gregory A. _95757 |
|
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0702/2006032619-d.html |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0702/2006032619-t.html |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0737/2006032619-b.html |
942 |
_2ddc _cBK _iFOEM _6FOEM |