SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Hartley, Robert F., 1927-

Management mistakes & successes [Book /] Robert F. Hartley. - 4th ed. - New York : Wiley, c1994. - viii, 419 p. : ill. ; 23 cm.

Includes bibliographical references.

Days Inns : disavowing standards for the sake of growth -- Contrast : McDonald's : maximizing controls and sustaining vigorous growth -- The Dalkon Shield : mishandling the public trust -- Customer abuses : cigarettes, health clubs, small loans -- Contrast : Johnson & Johnson's Tylenol : regaining public trust - and yet...? -- Conclusions : what can be learned?

All Ages.

ISBN: 0471000876

LCCN: 93042718

Nat. Bib. No.: GB94-29698

Subjects--Topical Terms:
Management--Case studies.

LC Class. No.: HD38

Dewey Class. No.: 658.4

National Library of Medicine Call No.: 658.4