Management mistakes & successes [Book /]Robert F. Hartley.
Von: Hartley, Robert F.
Materialtyp:
BuchVerlag: New York : Wiley, c1994Auflage: 4th ed.Beschreibung: viii, 419 p. : ill. ; 23 cm.ISBN: 0471000876 .Schlagwörter: Management -- Case studiesDDC-Klassifikation: 658.4
Inhalte:
Days Inns : disavowing standards for the sake of growth -- Contrast : McDonald's : maximizing controls and sustaining vigorous growth -- The Dalkon Shield : mishandling the public trust -- Customer abuses : cigarettes, health clubs, small loans -- Contrast : Johnson & Johnson's Tylenol : regaining public trust - and yet...? -- Conclusions : what can be learned?
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6october 1203 | 658.4 H.R (Regal durchstöbern) | 1 | Verfügbar |
Includes bibliographical references.
Days Inns : disavowing standards for the sake of growth -- Contrast : McDonald's : maximizing controls and sustaining vigorous growth -- The Dalkon Shield : mishandling the public trust -- Customer abuses : cigarettes, health clubs, small loans -- Contrast : Johnson & Johnson's Tylenol : regaining public trust - and yet...? -- Conclusions : what can be learned?
All Ages.
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