SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Pride, William M.

Marketing concepts and strategies / [Book :] William M. Pride, O.C. Ferrell. - 12th ed. - Boston : Houghton Mifflin Co., c2003. - 1 v. (various pagings) : col. ill., col. maps ; 28 cm.

Includes bibliographical references and indexes.

All Ages.

ISBN: 0618192433

LCCN: 2001133328

Subjects--Personal Names:
Marketing.--Pride, William M.

LC Class. No.: HF5415 / .P658 2003

Dewey Class. No.: 658.8