Jain, Subhash C., 1942-
Marketing planning & strategy [Book /] Marketing planning and strategy. Subhash C. Jain. - 6th ed. - Cincinnati, Ohio : South-Western College Pub., 2000. - xviii, 925 p. : ill. ; 24 cm.
Includes bibliographical references and indexes.
All Ages.
0324014805
99035181
Marketing--Jain, Subhash C.,.
HF5415.13 / .J35 2000
658.802
Marketing planning & strategy [Book /] Marketing planning and strategy. Subhash C. Jain. - 6th ed. - Cincinnati, Ohio : South-Western College Pub., 2000. - xviii, 925 p. : ill. ; 24 cm.
Includes bibliographical references and indexes.
All Ages.
0324014805
99035181
Marketing--Jain, Subhash C.,.
HF5415.13 / .J35 2000
658.802