| 000 -LEADER |
|---|
| fixed length control field |
00825pam a2200277 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20150706003858.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
990602s2000 ohua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
99035181 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0324014805 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.13 |
| Item number |
.J35 2000 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.802 |
| Edition number |
21 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
658.802 |
| Item number |
J.M |
| 001 - CONTROL NUMBER |
|---|
| control field |
0000029878 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Jain, Subhash C., |
| Dates associated with a name |
1942- |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing planning & strategy |
| Medium |
[Book /] |
| Statement of responsibility, etc. |
Subhash C. Jain. |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Marketing planning and strategy. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Cincinnati, Ohio : |
| Name of publisher, distributor, etc. |
South-Western College Pub., |
| Date of publication, distribution, etc. |
2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii, 925 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and indexes. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
All Ages. |
| 600 10 - SUBJECT ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Marketing |
| Geographic subdivision |
Jain, Subhash C.,. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
