000 -LEADER |
fixed length control field |
01565cam a2200385 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150623165344.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
100121s2011 mauab b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2010001491 |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBB059585 |
Source |
bnb |
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
Record control number |
015549458 |
Source |
Uk |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780205693054 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0205693059 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780205719112 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0205719112 (pbk.) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocn501404165 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
YDX |
-- |
YDXCP |
-- |
UKM |
-- |
DLC |
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
Item number |
V M |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
302.23 |
Edition number |
22 |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
302.23 |
Item number |
V M |
001 - CONTROL NUMBER |
control field |
0000076229 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
0000 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Vivian, John. |
245 14 - TITLE STATEMENT |
Title |
The media of mass communication |
Medium |
[[Book] /] |
Statement of responsibility, etc. |
John Vivian. |
250 ## - EDITION STATEMENT |
Edition statement |
10th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Boston : |
Name of publisher, distributor, etc. |
Allyn & Bacon, |
Date of publication, distribution, etc. |
2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxiv, 480 p. : |
Other physical details |
ill. (chiefly col.), col. map ; |
Dimensions |
28 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Mass media literacy -- Media technology -- Media economics -- Ink on paper -- Sound media -- Motion media -- New media landscape -- News -- Entertainment -- Public relations -- Advertising -- Mass audiences -- Mass media effects -- Media and democracy -- Mass media globalization -- Media law -- Ethics. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Mass media. |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
1 |
e |
ecip |
f |
20 |
g |
y-gencatlg |
925 0# - |
-- |
acquire |
-- |
1 shelf copies |
-- |
policy default |
955 ## - COPY-LEVEL INFORMATION (RLIN) |
-- |
bf07 2010-01-21 |
-- |
rf06 2010-05-25 Z-CipVer |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |