| 000 -LEADER |
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| fixed length control field |
01256nam a2200361 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20150623170746.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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| fixed length control field |
a 000 0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
a| ||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
061122s1989 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
053409354x |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
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| Item number |
EB |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
791.4502360973 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
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| Classification number |
791.4502360973 |
| Item number |
EB |
| 001 - CONTROL NUMBER |
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| control field |
0000042802 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
0000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Eastman, Susan Tyler. . |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Broadcast/cable programming |
| Medium |
[[Book] :] |
| Remainder of title |
strategies and practices / |
| Statement of responsibility, etc. |
Susan Tyler Eastman, Sydney W. Head, Lewis Klein. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Belmont, Calif. : : |
| Name of publisher, distributor, etc. |
Wadsworth Pub. Co, , |
| Date of publication, distribution, etc. |
1989. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiii, 583 p : |
| Other physical details |
ill ; |
| Dimensions |
24 CM. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
( Wadsworth series in mass communication) |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes indexes. Bibliography: p. [549]-564. . |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
programming / a framework / program / station representative / group ownership and programming. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
All age. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Television programs -- Planning. . |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Radio programs -- Planning. . |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Cable television -- Planning. . |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Television Programmes (Broadcasting) . |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Radio Programmes (Broadcasting) . |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Head, Sydney W. . |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Klein, Lewis, 1927- . |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
