000 -LEADER |
fixed length control field |
01076pam a2200361 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150706003852.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
970227s1998 ilua b 000 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
97005424 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0256218943 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
MNI |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
MNIA |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF1416 |
-- |
.I54 1998 |
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
Classification number |
658.848 |
Item number |
M.I |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.848 |
Edition number |
21 |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
658.848 |
Item number |
M.I |
001 - CONTROL NUMBER |
control field |
0000023537 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
0000 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Meloan, Taylor W. |
245 10 - TITLE STATEMENT |
Title |
International and global marketing |
Medium |
[Book :] |
Remainder of title |
concepts and cases / |
Statement of responsibility, etc. |
[edited by] Taylor W. Meloan, John L. Graham. |
246 14 - VARYING FORM OF TITLE |
Title proper/short title |
International & global marketing. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Boston, Mass. : |
Name of publisher, distributor, etc. |
Irwin/McGraw Hill, |
Date of publication, distribution, etc. |
c1998. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi, 439 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE |
Title |
The Irwin/McGraw-Hill series in marketing |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references. |
521 ## - TARGET AUDIENCE NOTE |
Target audience note |
All Ages. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Export marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Export marketing |
General subdivision |
Case studies. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Meloan, Taylor W. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Graham, John L. |
994 ## - |
-- |
02 |
-- |
MNI |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |