Marketing (Titelsatznr. 50012)

[ MARC ]
000 -LEADER
fixed length control field 00811cam a2200265 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150706003929.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 071210s2009 njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780136021131
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0136021131
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency YDX
-- BAKER
-- ZCK
-- BTCTA
-- YDXCP
-- DLC
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Item number A M
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8
Item number A M
001 - CONTROL NUMBER
control field 0000065848
003 - CONTROL NUMBER IDENTIFIER
control field 0000
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name (Gary M.)
245 10 - TITLE STATEMENT
Title Marketing
Medium [[Book] :]
Remainder of title An introduction /
Statement of responsibility, etc. Gary Armstrong, Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Upper Saddle River, NJ :
Name of publisher, distributor, etc. Pearson Prentice Hall,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent 502, [118] p. :
Other physical details col. ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. R1-R23) and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Exemplare
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Copy number Price effective from Koha item type
        6october 6october 1203 2009-03-02 225.00 658.8 A M SOULE203004755 2021-08-29 1 2015-07-06 Books
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