000 -LEADER |
fixed length control field |
00835nam a22002417a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
180319b2010 -uka|||g |||| 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9788131759349 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
SOUL |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Edition number |
23 |
Classification number |
338.4791 |
Item number |
K M |
100 1# - MAIN ENTRY--PERSONAL NAME |
9 (RLIN) |
3134 |
Personal name |
kotler, philip |
245 10 - TITLE STATEMENT |
Title |
Marketing for hospitality and tourism / |
Statement of responsibility, etc. |
Philip Kotler, John T. Bowen, James C. Makens. |
250 ## - EDITION STATEMENT |
Edition statement |
5th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Hall, London : |
Name of publisher, distributor, etc. |
pearson, |
Date of publication, distribution, etc. |
2010. |
265 ## - SOURCE FOR ACQUISITION/SUBSCRIPTION ADDRESS [OBSOLETE] |
Source for acquisition/subscription address [OBSOLETE] |
الشركة المصرية للأستيراد والتسويق (إيمك) |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxiii, 683 p. : |
Other physical details |
ill. ; |
Dimensions |
28 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM |
9 (RLIN) |
3143 |
Topical term or geographic name as entry element |
Hospitality industry |
General subdivision |
Marketing |
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM |
9 (RLIN) |
3144 |
Topical term or geographic name as entry element |
Tourism |
General subdivision |
Marketing |
700 1# - ADDED ENTRY--PERSONAL NAME |
9 (RLIN) |
3145 |
Personal name |
Bowen, John T. |
700 1# - ADDED ENTRY--PERSONAL NAME |
9 (RLIN) |
3147 |
Personal name |
Makens, James C. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |
Item part |
Faculty of Tourism and Hotels كلية السياحة والفنادق |